Fostering an entrepreneurial culture from the bottom-up, where even the youngest of businesses can play an active role in transforming our cities into vibrant places, that make people feel healthy to live in, inspired to work in and want to visit.
By 2021, UAE is expected to welcome 45 million people, of which 31 millions will be international tourists. A new generation of eco-minded entrepreneurs are looking to transform this rapidly growing sector in a green economy.
